Mobilizing the Future: Say Hello to the New Circuit Look

You may have noticed something different on our app, website, newsletters, and socials.. Circuit has a new look!

We’ve refreshed our branding,  including our logo, colors, and font, to better match who we are today and where we’re going next. 

So… why the change? 

As we continue expanding to more cities and serving more riders, we want to make sure Circuit is:

🍃  Easier to spot in busy downtowns, beach fronts, and neighborhoods.
🍃 More consistent across our vehicles, app, and marketing so riders know exactly what to look for.
🍃 Built for the future, with a modern design that reflects our growing technology, data tools, and community partnerships.
🍃 A unified system that stretches across dozens of cities while still celebrating the community-specific qualities that make each neighborhood unique.

What hasn’t changed? Our mission to make short-distance mobility easy, accessible, and electric for everyone. 

Circuit has evolved from a neighborhood shuttle into one of the most efficient operators of short-trip microtransit in the country, and we wanted a brand that reflects the true scale of our capabilities while maintaining the friendly vibes riders love. As we expand to dozens of markets, this update provides a flexible system that stretches across the country and allows us to unify our national presence while celebrating the community-specific qualities that make each city unique.

It’s the same mission, same service, and same friendly drivers,  just with a sharper, more recognizable identity that is designed for scale. This refresh strengthens the way people identify Circuit, whether they’re taking a ride or supporting the service behind the scenes.

What’s New for Riders
A cleaner, modern design

Updated colors, icons, and layouts make the app easier to read and navigate — especially when you’re on the go.

Along with our updated look, you’ll see a few key improvements inside the app:

 

💳 Pay with Apple Pay & Google Pay

A faster, easier way to check out — right from your phone. No card typing, no extra steps.

🗺️ Fixed routes now visible in the app

If your city operates a fixed-route service, those routes will now appear inside the Circuit app for easier navigation and clearer trip planning. Circuit New Branding Blog Header December 2025
What’s not changing? You’ll still get easy, local, affordable electric trips with friendly drivers and the same reliable service.

 


What This Means for City Partners

Circuit’s new identity reflects the smart systems, technologies, and operational intelligence that power our services across the United States. We refreshed our branding to reinforce our commitment to moving communities forward. As we expand into new solutions like autonomous vehicles and more robust partner portals, our brand now better reflects the future we’re building.

Our brand refresh helps reinforce and elevate the service you help bring to your community.

Together, we’re building recognizable, trusted mobility programs that move people and support local goals. 

We want you to feel proud that Circuit connects your community, and we’ll continue refining and elevating our branding so it stands out, feels intuitive to riders, and reflects the high-quality service you help power.

 

“This update isn’t about changing who we are. It’s about making it easier for people to recognize and benefit from the service we deliver with our partners. We’re excited to continue to bring accessible and equitable transit to cities across the U.S., but just with a refreshed look.” Alex Esposito, Co-Founder & CEO

Come Ride, Partner, or Explore What’s Next.

Spot the new look. Open the app. Take a ride. Share it with a neighbor. We’re here to move communities forward  together.

👉 Download the app | Follow @ride_circuit | Partner with us at ridecircuit.com

 

Circuit Team

Circuit Team

Your Local Electric Shuttle
Dedicated to improving the sustainability and connectivity of communities one ride at a time
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